Your business.
Your vision.
Our expertise.
SMART business has over 16 years of experience implementing CRM systems — and we understand that every business is unique. That’s why our goal isn’t to sell you a single, predefined product. We analyze your processes, identify your needs, and select the solution that fits you perfectly.
The result? Satisfied customers and growing sales.
The result? Satisfied customers and growing sales.
OUR CLIENTS
They already feel
the impact of using
a CRM system
Fast Entry into the European Market
Personalized Marketing for 2.3 Million Customers
A Unified CRM for B2B and B2C Energy Business
20× Reduction in Manual Labor Costs
Microsoft IT Solutions Ecosystem
Integration with Microsoft Solutions
Telephony Integrated into the CRM Interface
CRM for Service Management
CRM + ERP for an Entertainment Center
Contact Center Functionality Optimization
Digitalization of Charity Fund Processes
Online Event Platform for 30,000 Participants
SOLUTIONS
Choose your path
to CRM implementation
Microsoft Dynamics 365
Ecosystem
Ecosystem
Implementation, customization, and support across the entire line of Microsoft CRM solutions.
- Dynamics 365 Sales Sales management
- Dynamics 365 Field Service Field service management
- Dynamics 365 Customer Service Process automation for service and support
- Dynamics 365 Customer Insights Data unification and enrichment, personalized offers and communication
- Dynamics 365 Contact Center Contact center operations management
SMART CRM
Platform
Platform
A proprietary CRM platform developed by SMART business on Microsoft technologies — suitable for both SMB and enterprise.
- SMART Sales Automate the entire B2B sales cycle — from the first lead to a signed deal.
- SMART Marketing Manage omnichannel marketing communications with your customers.
- SMART Customer Care Register and process customer service requests.
- SMART Order Management Register and process orders in B2C sales.
Low-code/No-code
development
development
Rapid creation of simple apps and automation of business processes.
- If your business processes are unique and customizing ready - made systems is too complex or costly, we can build automation from scratch.
- We create lightweight solutions and applications that cover all CRM-related tasks.
AI-ENHANCED
Any CRM solution can be enhanced with AI
Forecast deal closures, personalize offers, and automate responses effortlessly — AI is already working for you!
CRM INTEGRATIONS
Expand your system with SMART connectors
Connect the apps, messengers, and services you need to build a seamless omnichannel customer experience
Automation Pathways
Which scenario
is right for you?
International Company. Microsoft Solutions Ecosystem
A Fully Customized Solution for Your Business Processes
Expanding Local Business. SMART CRM Platform
International Company. Microsoft Solutions Ecosystem
A Fully Customized Solution for Your Business Processes
Expanding Local Business. SMART CRM Platform
CRM That Works for Your Business
CRM That Works for Your Business
CRM That Works for Your Business
CRM That Works for Your Business
CRM That Works for Your Business
CRM That Works for Your Business
FAQ
Frequently Asked Questions
How do I know my business needs a CRM?
Your business is ready for a CRM system if:
- You are losing potential leads.
- Your communication is inconsistent — several managers reach out to the same customer.
- Your internal processes are slow.
- You can’t keep up with new customer demand and a rapidly growing client base.
- You make decisions intuitively because you don’t have insights into which marketing campaigns perform best.
- You manage data, teams, and customers manually.
What can a modern CRM do?
According to SMART business experts, a truly modern CRM system includes:
- A 360-degree customer view
- Easy integration with other services
- Built-in analytics and AI
- Omnichannel communication with customers and prospects
- Tools for task and team management
- Mobile access and cloud availability
- Flexibility and scalability
How do I choose the right CRM for my business?
Our team recommends starting with a simple question: “Which key business processes do I want to systematize and automate?”
Typically, companies come with one of four primary requests:
- Marketing automation
- B2C sales
- B2B sales
- Service operations
Do you implement Microsoft CRM or your own solutions?
SMART business implements the full Microsoft ecosystem, including CRM solutions, as well as our own products built on Microsoft Power Platform for marketing, B2B and B2C sales, and service automation.
How long does CRM implementation take?
The average CRM implementation takes 3 weeks. For example, when Nova Poshta expanded into European markets, the CRM implementation took just 4 weeks — proof that even large companies can deploy CRM quickly.
What stages does CRM implementation include?
Before starting CRM system implementation, it is important to determine whether the standard functionality meets your needs or whether your company’s business processes are so unique that they require additional system customization.
Around 80% of businesses successfully adopt the out-of-the-box solution, which includes the following stages:
- Installing the solution and deploying the required Microsoft base infrastructure.
- Deploying and testing the out-of-the-box solution.
- Preparing templates for initial data import.
- Training key users on system functionality, as well as training analysts and administrators for future self-configuration.
- Go-Live.
Does your CRM run in the cloud?
Short answer: all solutions operate in the Microsoft cloud. Users can work on Windows or macOS, on mobile devices with Windows, iOS, or Android, and in browsers such as Google Chrome, Microsoft Edge, Mozilla Firefox, and Apple Safari.
Can your CRM solutions replace Bitrix24, AMO CRM, RetailCRM, and others?
Yes. CRM solutions offered by SMART business are a full and robust alternative to previously mentioned systems.
It’s important to note that continuing to use russian IT products poses risks: none of those systems guarantee compliance with international personal data protection and cybersecurity standards. More details are available in the article.
ABOUT US
Why choose
SMART business?
We automate business processes for companies worldwide. We operate through offices in Ukraine, Poland, Azerbaijan, Georgia, and Spain — with local experts who speak the clients’ language and understand the specifics of regional markets.
The SMART business team regularly completes Microsoft training and certifications, so the specialists working on your project apply the latest technologies and up-to-date expertise.
We adhere to the principle of transparency: we recommend only those tools and licenses that directly match your needs.
Our solutions are built on international best practices, so you receive not just software — but also guidance on how to structure your business processes for real impact.
years of successful operation
companies among our clients
customer satisfaction rate
qualified IT professionals
Clients in countries worldwide
Microsoft Solutions Partner Designations
FEEDBACK
Our goal is your business result
Choose tools to meet your customers' expectations before they become challenges.
